How did Hyundai get so cool? Why is Hyundai doing so well? Hyundai Motor was dreaming up an answer to Tesla when the company’s top executive sent its lead designer a photo of a bizarre-looking car that last rolled off assembly lines more than 70 years ago. The Stout Scarab, manufactured in Michigan in the 1930s and 1940s, looked like an outlandish cross between a bus and a pontoon.

“Let’s face it, 10 years ago, our design strategy was all about the fast follower,” said SangYup Lee, the Hyundai designer. He said Euisun Chung, executive chair of Hyundai and its affiliate Kia, who sent the photo, wanted to stop imitating and get ahead of rivals.

“The message was: Inspiration can come from anywhere,” said Lee.

The Hyundai electric car that drew inspiration from the Scarab’s eye-catching streamline design, the Ioniq 6, has been a hit with critics. At the New York auto show in April, it was voted World Car of the Year.

Hyundai and Kia, the sibling Korean carmakers, have long had a reputation for making inexpensive, uninspiring cars. Over the past few years, though, they have become one of the leaders in the electric-vehicle race, with models that are turning heads at rival car companies—and among car buyers.

How did Hyundai get so cool?

For a variety of reasons, Hyundai has become cooler in recent years.

• Higher reliability and quality. In recent years, Hyundai has achieved major advancements in the quality and dependability of its automobiles. This has made Hyundai automobiles more reliable and competitive with other brands, according to dependability surveys.
• More fashionable designs. In recent years, Hyundai has also improved the styling of their vehicles. Due to this, Hyundai vehicles are now more appealing to younger customers and those seeking a more contemporary style.
• Spending on cutting-edge technology. Hyundai has also made significant investments in cutting-edge technologies including self-driving automobiles and electrified vehicles. Hyundai now appears more inventive and forward-thinking as a result of this.
• Powerful advertising campaigns. In recent years, Hyundai has also run a number of effective marketing initiatives. Hyundai vehicles are now more readily available and enticing to consumers thanks to these initiatives.

Overall, Hyundai has enhanced the quality and dependability of its vehicles, made them more fashionable, made investments in cutting-edge technology, and started effective marketing efforts.

Here are a few particular Hyundai models that have grown in popularity recently:

• The Hyundai Kona is a subcompact SUV that has gained popularity for its chic appearance and reasonable price.
• Hyundai Ioniq: The Ioniq is a hybrid and electric car that has gained recognition for its eco-friendliness and fuel efficiency.
• Hyundai Palisade: This huge SUV has gained popularity for its roomy interior and smooth ride.
• Hyundai Elantra N: Known for its agile handling and potent engine, the Elantra N is a high-performance sedan.

These cars are only a few illustrations of how Hyundai has evolved recently. Hyundai is continuing to make investments in cutting-edge design and technology, and it is probable that the company will see continued growth in its market share.

Why is Hyundai doing so well?

Several factors contribute to Hyundai’s success, including:

• Higher reliability and quality. In recent years, Hyundai has achieved major advancements in the quality and dependability of its automobiles. This has made Hyundai automobiles more reliable and competitive with other brands, according to dependability surveys.
• More fashionable designs. In recent years, Hyundai has also improved the styling of their vehicles. Due to this, Hyundai vehicles are now more appealing to younger customers and those seeking a more contemporary style.
• Spending on cutting-edge technology. Hyundai has also made significant investments in cutting-edge technologies including self-driving automobiles and electrified vehicles. Hyundai now appears more inventive and forward-thinking as a result of this.
• Powerful advertising campaigns. In recent years, Hyundai has also run a number of effective marketing initiatives. Hyundai vehicles are now more readily available and enticing to consumers thanks to these initiatives.
• Reasonable costs. In general, Hyundai cars are less expensive than cars from other brands. This increases the number of buyers who can afford Hyundai autos.

In general, Hyundai is doing well because it provides vehicles that are excellent, dependable, fashionable, avant-garde, and economical.

Is Toyota better than Hyundai?

Both Hyundai and Toyota are reputable companies that provide a wide selection of dependable and reasonably priced vehicles. The two brands do, however, differ significantly in some important ways.

Compared to Hyundai, Toyota has a longer history and a better reputation for dependability. In general, Toyota autos cost more than Hyundai vehicles.

In recent years, Hyundai has significantly improved its quality and dependability. In terms of quality and dependability, Hyundai vehicles are now more competitive with Toyota vehicles. Toyota cars are typically more expensive than Hyundai cars.

The best way to choose the brand that is perfect for you is to take into account your unique demands and preferences. Toyota is a great option if you want the most dependable automobile. Hyundai is a great option if you’re seeking for a more reasonably priced vehicle with cutting-edge tech features.

Here are some particular instances of Hyundai and Toyota cars that are comparable:

• Hyundai Sonata vs. Toyota Camry: Both midsize sedans provide a smooth ride, high fuel efficiency, and a wide range of features. The Toyota Camry has a greater resale value and is typically more dependable.
• Hyundai Tucson vs. Toyota RAV4: Both cars are small SUVs with lots of features, a roomy interior, and good fuel economy. The Toyota RAV4 has a greater resale value and is typically more dependable.
• Both the Toyota Highlander and the Hyundai Palisade are substantial SUVs with a roomy cabin, a smooth ride, and a host of extras. The Toyota Highlander has a greater resale value and is typically more dependable.

These are just a few instances of cars that Hyundai and Toyota have in common. In the end, taking a few different cars for a test drive to discover which one you like best is the best method to choose which brand is ideal for you.

Why do people love Hyundai?

Many factors contribute to peoples’ love of Hyundai. Here are some of the most typical causes:

• Hyundai automobiles are dependable. In recent years, Hyundai has achieved major advancements in the quality and dependability of its automobiles. Currently, Hyundai vehicles are among the most dependable ones available.
• Hyundai cars are reasonably priced. Vehicles from Hyundai are typically less expensive than those from other brands, like Toyota and Honda. This increases the number of buyers who can afford Hyundai autos.
• Hyundai makes gorgeous automobiles. In recent years, Hyundai has improved the style of its vehicles. Due to this, Hyundai vehicles are now more appealing to younger customers and those seeking a more contemporary style.
• The features on Hyundai automobiles are plentiful. Many technologies, such touchscreen infotainment systems, rearview cameras, and Bluetooth connectivity, are included as standard equipment with Hyundai automobiles. A number of cutting-edge technology are also available in Hyundai automobiles, including lane departure warning systems and adaptive cruise control.
• Hyundai provides an extensive warranty. Hyundai provides a 10-year/100,000-mile powertrain warranty in addition to a 5-year/60,000-mile bumper-to-bumper warranty. Customers can feel secure knowing that their car is covered for a long time thanks to this.

In general, Hyundai offers a range of cars that are dependable, inexpensive, fashionable, feature-rich, and covered by a lengthy guarantee. Due to this, a lot of people adore Hyundai.

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